Monga njira yodziwira mtengo wamtengo wapatali ndi mtengo wogwiritsira ntchito, kulongedza zodzikongoletsera kumagwira ntchito yofunika kwambiri pa kayendetsedwe ka zodzoladzola ndikugwiritsa ntchito.Mu 2022, chuma chanzeru chikachuluka, chidziwitso ndi luntha lazopaka zodzikongoletsera zayikidwa pandandanda, ndipo kufunikira kwachuma chazachuma komanso kufunikira kwaumunthu kumawonekera muukadaulo wamakono wopaka zodzikongoletsera.
Muzoyembekeza zachikhalidwe za anthu, zodzikongoletsera nthawi zonse zimakhala za "mtengo wa nkhope".Kubadwa kwa chinthu chatsopano chilichonse kumafuna malaya okongola.Kuchokera ku mtundu kupita ku chitsanzo, opanga ma brand amafunika kuyesetsa kwambiri.Masiku ano ogula, zolongedza zowoneka bwino sizikuwoneka kuti zikuwonjezera mfundo pazinthu, koma m'malo mwake zimakhala zosavuta kugwiritsa ntchito, monga kulongedza mwanzeru, ndikuyika zinthu molumikizana.Titha kunena kuti zodzikongoletsera zambiri "zoganiza" pang'onopang'ono zakhala chimodzi mwazinthu zofunika kwambiri kuti ogula agule.
Iwanzeru ma CD
Ukadaulo watsopano monga maloboti, AI yochita kupanga, ndi intaneti ya Zinthu zayambitsidwa ndi mafakitale osiyanasiyana, akulimbikitsa mosalekeza kukweza kogwira mtima kwamitundu yopangira ndi kupanga.Mu 2022, zodzikongoletsera zodzikongoletsera zidzayambanso kupanga mwanzeru.
Kodi kulongedza mwanzeru ndi chiyani?Zomwe zimatchedwa kuti zolembera zanzeru zimatanthawuza kuti chovala cha mankhwalawa chiyenera kukhala chowonekera bwino, chomwe chingapereke ogula chidziwitso cha ubwino wa chakudya cham'matumba panthawi yozungulira ndi kusunga.Mwachitsanzo, nthawi ndi kutentha kumawonetsedwa papaketi, kutsitsimuka kumawonetsedwa papaketi, ndipo zoyikapo zimawonetsedwa pakatunduyo.Mu kapangidwe ka botolo la zodzoladzola, mphamvu ya mankhwalawa iyenera kumveka bwino pang'onopang'ono.M'zaka zaposachedwapa, mabotolo opaque akhala akutsutsidwa.Zodzoladzola zomwe zili ndi zinthu zosakwanira zomwe zili muzinthu zonse ndizomwe zimadandaula kwambiri ndi ogula, ndipo vuto lalikulu ndiloti ma CD ake ndi "opaque".Botolo looneka ngati lalikulu kwambiri lodzikongoletsera nthawi zambiri limakhala ndi zopangira zochepa chabe.Ndipo kulongedza mwanzeru ndikuzindikira zofunikira zamunthu komanso zanzeru pakuyika, yomwe ndi imodzi mwazinthu zopangira zodzikongoletsera.
Kuphatikiza apo, pali ukadaulo wanzeru woteteza, ukadaulo wonyamula wanzeru, umisiri wanzeru wotsutsana ndi zinthu zachinyengo, ukadaulo wamaginito wa radio frequency odana ndi zabodza, komanso ukadaulo wazidziwitso wazinthu zodzikongoletsera.Ndi matekinoloje apamwamba kwambiri anzeru, kuyika mwanzeru zodzoladzola kumatha kukhala ndi malo ambiri ogwiritsira ntchito ndikupatsa ogula chitetezo champhamvu kwambiri pazokonda, ntchito zosavuta, komanso chithandizo chazidziwitso.
"Interactive" Product Packaging
Zodzikongoletsera zamakono zimasamalira "zoyambira" ndi "zachilendo".Kapangidwe kazinthu zodzikongoletsera kophatikizana kophatikizana kamene kamapangitsa kuti zikhale zosavuta kuti ziwonekere pakati pa zodzoladzola zambiri, kukopa chidwi cha omvera, kukhudza mtima wa anthu, kudzutsa Chikhumbo china, ndiyeno kukwaniritsa cholinga chofalitsa uthenga.Kupaka koyambirira kogwira ntchito sikungolola ogula kugula zinthu zothandiza, komanso kumathandizira anthu kusangalala ndi chisangalalo komanso kudabwitsa kwa kuyanjana, kukulitsa moyo watsiku ndi tsiku wa anthu.
Zomwe zimatchedwa kuti zodzikongoletsera zodzikongoletsera ndizopanga "kuyanjana" kosangalatsa pakati pa mapangidwe azinthu ndi ogula.Ogula achichepere sali achindunji ndipo sadzangogula zinthu munjira inayake.Ngati mukufuna kuwakopa, simungangowoneka bwino, muyenera kusangalala.Izi zimafuna opanga ma CD amtundu kuti atsegule malingaliro awo, kusewera ndi makina opanga mapepala ophatikizika, ndikupeza chiyanjo pamsika.
Musanayambe kupanga, muyenera kumvetsetsa zinthu zingapo.Kuphatikiza pa mtengo wa zodzikongoletsera zokha, kodi zopakapaka zakunja za chinthucho zingapangitse bwanji ogula kukhalabe?Mwachitsanzo, itha kugwiritsidwa ntchito pazinthu zina: monga zopangira zodzikongoletsera, zotchingira foni yam'manja, zolembera, miphika yamaluwa yaying'ono, mabwenzi apamanja omwe atha kuyikidwa pa desiki, ndi zina. ?Kodi pali chifukwa chokwanira choti ogula agawane mwachangu ndikufalitsa uthenga kwa inu mukatha kugula?Kodi ogula ndi okonzeka kupitiriza kutenga nawo mbali pazochitika zina za mtunduwu kupyolera mu mapangidwe anzeru pazopakapaka zodzikongoletsera?Kodi ogula adzafunitsitsa kugulanso kachiŵiri chifukwa cha kapangidwe ka zodzoladzola?Kodi mapangidwe azinthuzo amakhala ndi zotsatira zotsogolera ogula kuti alowe m'malo achinsinsi amtunduwo?Pali zosangalatsa "zolumikizana" popanga zoyika zomwe zimapangitsa anthu kukonda zopaka zodzikongoletsera pongowona.
Mwachidule, m'tsogolomu, makampani opanga zodzikongoletsera akuyenera kuzindikira pang'onopang'ono kukweza ndi kusintha kwa nzeru ndi kuyanjana.Mapangidwe azithunzi zamapangidwe azinthu amatha kuwonetsa mtengo wazinthuzo kwa ogula mwachilengedwe.Ndipo kupanga zodzikongoletsera zodzikongoletsera kumatha kukhudza mwachindunji psychology ya ogula.Mayiko osiyanasiyana, amuna ndi akazi, komanso anthu amisinkhu yosiyana ali ndi zokonda zosiyanasiyana pakupanga zodzikongoletsera.Kaya zoikamo zanzeru kapena zopangira zinthu zina, mapangidwe amtundu wa "oyambirira" ndi "zachilendo" adzakweza mtengo wamtunduwo.Pokhapokha popeza malingaliro atsopano komanso kumvetsetsa kwatsopano kwazopaka zodzikongoletsera komwe makampani amatha kukhala ndi magwiridwe antchito atsopano ndikupanga njira zapadera zogwirira ntchito.
Somewang adzachitanso khama kuti apange ndikupanga zopangira zambiri, ndikuyembekeza kukambirana ndi makampani osiyanasiyana odzikongoletsera kuti apangire pamodzi ma CD atsopano apadera.
Somewang imapangitsa kulongedza kukhala kosavuta.
Nthawi yotumiza: May-26-2022